The major Netflix movie adaptation of Soman Chainani’s bestselling book series has landed! The Netflix adaptation of The School for Good and Evil, starring Michelle Yeoh, Charlize Theron and Rachel Bloom, launched on 19th October 2022. Our movie tie-in edition published on 1 September!
Trailer
See a trailer for The School for Good and Evil here:
Social media
The School for Good and Evil is causing a storm on social media!
The #SchoolForGoodAndEvil hashtag has achieved a whopping 96,428,087 Timeline Deliveries.
Our presence on TikTok has doubled since September!
#TheSchoolForGoodandEvil – 56.6m
#SchoolForGoodAndEvil – 30.4m
#SchoolForGoodAndEvilMovie – 24m
That’s a combined total of over 111 million views across three key hashtags!
Over on Tiktok, the most popular hashtag on Tiktok is #TheSchoolForGoodAndEvil at 23M views, followed by #SchoolForGoodAndEvil at 10.5M views and #SchoolForGoodAndEvilMovie at 8M views!
Digital assets and POS
If you are interested in any POS for The School for Good and Evil, please do get in touch. In the meantime, you can find all digital assets so far here.
